It's Time to Define Your Producer Identity.
Welcome to ProducerBrand.com
Hi there, I’m Erik, founder and instructor at ProducerBrand.com. With an M.Sc. in Marketing and a passion for creative industries and music production, I’m dedicated to help producers build a great brands.
The role of branding in 2025
Producing music has never been more accessible, yet many producers struggle to find their unique identity. At ProducerBrand.com, we see branding as the perfect bridge between technical and commercial skills.
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Lessons from academia, companies, and producers
As global pioneers, we have created the world's greatest educative resource on branding in the music producer context. Based on academic research, business strategy, and discussions with real music producers.
Just launched: Two branding programs for your needs
In our programs, ProducerBrand 101 and ProducerBrand Mastery, we offer step-by-step guidance to music producer branding. Start your journey today!
